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Transform your sales pitch less: stop talking when you present a solution
As a sales leader, your primary goal is to help customers find solutions that meet their needs. However, one common mistake is providing too much information when presenting a solution. This can overwhelm the customer and hinder their decision-making process.
When a customer comes to you, they are looking to solve a specific problem or achieve certain priorities. It's crucial to focus on these aspects and align your solution accordingly. Here’s how to effectively present a solution without over…
Stop Talking About Yourself: Mastering the Art of Listening in Sales
As sales leaders, it's natural to want to build connections with customers by sharing personal anecdotes. However, there are times when talking about yourself can hinder rather than help the conversation. This might sound harsh, but when a customer starts talking about their German Shepherd, it’s not an invitation to talk about your French Bulldog.
Even if you have a good connection with the customer and you are intentionally looking to create a deeper bond by increasing similarity, resist the …
Stop talking…when you finish answering their question
Welcome to our July series, "Stop Talking." This month, we’re focusing on the power of silence and strategic communication. Each week, we’ll dive deeper into how less talk and more listening can significantly impact your sales success. From answering customer questions to presenting solutions and handling objections, we’ll explore practical techniques to enhance your effectiveness as a sales leader.
Stop Talking… When You Finish Answering Their Question
Imagine a customer asks why the sofa you…
Differently
C…
Bear Down
Be Realistic and Honest
DISC – Compliance Style
DISC – Steadiness Style
DISC – Influencer Style
DISC – Dominant Style
If we have worked together in the past, then you know that I consider the behavioral preference model DISC as a core competence for sales professionals in every sales role: seller, sales support, manager, leader.
This month we are going to focus on the four DISC styles in their most classic embodiment: To identify them by audio visual clues and to adapt to them so that you can create the experience THEY want… and to practice EMOTIONAL OBJECTIVITY and BEHAVIORAL FLEXIBILITY in the process.
Do…
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